Antibiotic Stewardship in Poultry: The H&H Way

In today’s world, where antibiotic resistance is rising at an alarming rate, the poultry sector stands at a critical crossroads. At H&H Animal Health Private Limited, we believe that the path forward is not to eliminate antibiotic use, but to use them responsibly, effectively, and scientifically — for the health of flocks and the future of food safety in Pakistan.

🧬 Understanding the Challenge

Antibiotics have long been a vital tool in poultry farming — treating infections, reducing mortality, and supporting growth. However, overuse and misuse have led to antibiotic-resistant bacteria that threaten both animal and human health. The World Health Organization (WHO) and OIE now urge all stakeholders to adopt antibiotic stewardship practices.

🏥 What Is Antibiotic Stewardship?

Antibiotic stewardship means:

  • Using antibiotics only when necessary
  • Following correct dosages, durations, and withdrawal periods
  • Prioritizing preventive measures like vaccination, hygiene, and biosecurity

It’s not just about reducing antibiotic use — it’s about using them wisely and responsibly.

🧪 H&H’s Commitment to Responsible Antibiotic Use

At H&H Animal Health, we have made antibiotic stewardship a core part of our operations. Here’s how:

✅ 1. Science-Based Products

Our formulations are developed with international standards, guided by the latest research in pharmacology and microbiology. We ensure:

  • Targeted spectrum coverage
  • Accurate dosing instructions
  • Post-treatment withdrawal guidance

✅ 2. Farmer & Veterinarian Training

We conduct regular on-site and virtual training sessions to build awareness among farmers and veterinary professionals. Our topics include:

  • Judicious antibiotic use
  • Identifying early signs of disease
  • Alternatives to antibiotics (e.g., probiotics, essential oils, organic acids)

✅ 3. Promoting Preventive Health

We advocate for:

  • Robust vaccination schedules
  • Improved biosecurity
  • Gut health management through feed additives

✅ 4. Transparency in Usage

We encourage documentation of antibiotic usage on farms, including treatment reasons, batch numbers, and duration — laying the groundwork for traceability and accountability.

🐔 Why It Matters

  • 🛡 Public Health: Reduces the risk of antibiotic-resistant bacteria entering the food chain.
  • 💰 Economic Benefit: Healthier birds mean fewer losses and better productivity.
  • 🌱 Sustainability: Builds long-term resilience in poultry farming systems.

🤝 Let’s Build a Healthier Poultry Future — Together

Antibiotic resistance is a shared threat — and responsibility. Whether you’re a farmer, a vet, or a policymaker, H&H Animal Health (Pvt) Ltd is your partner in promoting responsible antibiotic use. Together, we can ensure that antibiotics remain effective for generations to come.

Dr Hamid Masood
DVM, M.Phil, PhD Microbiology
Technical & Sales Director